Zook C. Unstoppable: finding hidden assets to renew the core and fuel profitable growth. - Boston: Harvard Business School Press, 2007. - xvii, 190 p.: ill. - Bibliogr.: p.178-181. - Ind.: p.183-188. - ISBN 978-1-4221-0366-1  Место хранения:   01 | ГПНТБ СО РАН | Новосибирск

Оглавление / Contents

Acknowledgments ............................................ vii Introduction ................................................ xi 1 Unsustainable to Unstoppable ................................. 1 2 When to Redefine the Core ................................... 27 3 Undervalued Business Platforms .............................. 61 4 Untapped Customer Insights .................................. 85 5 Underutilized Capabilities ................................. 117 6 Managing Through the Growth Cycle .......................... 151 Appendix ................................................... 166 Notes ...................................................... 173 Bibliography ............................................... 177 Index ...................................................... 183 About the Author ........................................... 189